Custom publishing
Sqills, Sanoma Magazines Belgium’s custom media department, specialises in the production of magazines for companies and organisations in function of their target and their marketing and communication objectives.
Formula: Customer Media: a very effective medium
The major advantage of Customer Media is that they can offer a wide range of information and at the same direct the customer communication in an efficient way. They are the ideal medium to inform the target audience, to build and strengthen a customer relation, to generate response and sales, to improve the brand image and, above all, to create brand loyalty.
Custom made publications do not only play a key role in the communication towards customers (B2B or B2C), but in the communication towards the staff as well. They can inform employees and bind them to the company on the one hand, and help them to discover company values in a pleasant way on the other.
In an era in which media are fighting for the consumer’s attention and the latter is become increasingly discerning, customer media undoubtedly offer added value.
Method
Sqills always aims at creating an optimum between a company’s objectives and the reader’s wishes, respecting the editorial principles characterising a good magazine, e-zine or website. By informing, inspiring and surprising the reader, Sqills wishes to distinguish itself from the standard productions on the market.
Sqills always offers a fresh perspective, for new and existing magazines alike, for webcontent and e-zines as well as cross-media partnerships, for any target whatsoever.
Know-how
As a unit of Sanoma Magazines Belgium NV, Sqills has all the know-how to make your customer publication hugely successful.
Sqills has experienced employees and a network of professionals with expertise in all sectors. Besides, our vast editorial knowledge and know-how are supported by a sound expertise in research, marketing, printing, fulfilment and distribution.
Sqills always finds a fresh angle, for new as well as existing magazines, in cross-media partnerships and for internet content.
Rates
Prices are tailor-made, as are your magazine and web content.
Contact
Do you see an opportunity for your company as well?
Contact Sofie Brutsaert at 0032 2 776 21 03 or send an e-mail to s.brutsaert@sqills.be
Summary of Sqills realisations
Magazines
Energiek!/Energique! – Electrabel
Magazine rond energie in en naast het huis.
Zin in Meer/Envie de Plus – Procter & Gamble
Multibrand lifestyle magazine.
Open – Telenet
Internet magazine.
Voilà Vlaanderen / Feel Flanders – Toerisme Vlaanderen
Toeristisch magazine: promotie van Vlaanderen in Nederland en UK.
More – Agfa
Corporate magazine.
Kom op Tegen Kanker – Vlaamse Liga tegen Kanker
Charity magazine.
Newsletters
PostNews / Post(e)Info – De Post
Newsletter informing on services and products offered by De Post.
Krant
Telenet: Digital tv-newspaper
Online content
Around Xandres – Xandres
Online content for lifestyle internet program.
Cross-media partnerships
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Partners: Sancta Media, Telenet, VAR, Sanoma Magazines Belgium, VRT, HETPALEIS and De Nationale Loterij.